Morgan Blake — UX/UI Design

Article

Article project preview
A/B tested variants

Background

My Approach

Research

Conducted 1:1 interviews with power users, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

40% improvement in task completion. Since shipping, we've measured 2.1x improvement in engagement.

Article

Shipping quality design requires collaboration and iteration. This piece explores why . The implications matter for teams and organizations.

The Thing

Whether you're building your product, this principle matters.